> For the complete documentation index, see [llms.txt](https://bogos-guideline.gitbook.io/user-guide/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://bogos-guideline.gitbook.io/user-guide/about-bogos-app/what-is-bogos-app.md).

# What is BOGOS App?

{% embed url="<https://youtu.be/iXhltERkudE?si=3igBuOf1tnKF5-8F>" %}

## Overview of BOGOS

[BOGOS: Free Gift Bundle Upsell](https://apps.shopify.com/freegifts?utm_source=HelpDoc\&utm_medium=IntrotoBOGOS) is a **one-stop promotion app** for Shopify merchants to create **essential to advanced sales promotions.**

Over the past 11+ years, BOGOS has helped **68,000+ brands worldwide** run high-converting offers, generate more orders, while still elevating the shopping experience.

## Available Offer Types

BOGOS supports multiple offer types to easily encourage bigger purchases and increase AOV:

* [**Gift offers**](/user-guide/detailed-guide/gift-offer.md) to automatically add gifts to customer carts, or let them choose one from a list, based on cart value, quantity, or specific products purchased.
* [**Bundle offers** ](/user-guide/detailed-guide/bundle-offer.md)to create fixed product bundles or allow customers to mix and match, or even build their own on a separate page.
* [**Upsell offers**](/user-guide/detailed-guide/upsell-offer.md) to display product recommendations at checkout, on product pages, and on thank you pages.
* [**Discount offers**](/user-guide/detailed-guide/discount-offer.md) to reward customers for purchasing in larger quantities.

For more details, please visit [BOGOS Feature Overview](/user-guide/about-bogos-app/bogos-feature-overview.md).

## What sets BOGOS apart

BOGOS offers several features to help you **easily build, manage, and optimize promotional campaigns** across your store.&#x20;

This includes the following features:

* 11+ years of generating and handling **billions of orders** for leading brands
* **Flexible offer types** in one app to run all your promotional strategies
* **Multi-offer management tools** to launch, manage, and scale offers effortlessly
* **Powerful** [**boosters**](/user-guide/detailed-guide/boosters.md) **and widgets** that match your store’s branding
* **Real-time** [**analytics**](/user-guide/detailed-guide/analytics.md) with trend charts to optimize offer performance
* [**Translation**](/user-guide/detailed-guide/translation.md) **options** for fully localized, global promotions
* [**AI assistant**](/user-guide/detailed-guide/ai-features.md) for faster setup and instant answers
* Dedicated support team ready to help when you need it

## Who uses BOGOS

BOGOS powers growth for a wide range of Shopify users:

* **Solo entrepreneurs** use BOGOS to run effective promotional strategies that go beyond baseline sales and create better shopping experiences.
* **Enterprise brands** want a reliable app to handle high-volume promotions at scale, with a system that’s easy for teams to manage and backed by trusted support.
* **Agencies and partners** want to access a trusted and multi-functional app that easily sets up and manages multiple client campaigns, while [receiving commission](https://partners.secomapp.com/login) on referred stores.

## Compatibility

BOGOS is built to work smoothly across different sales channels and storefront setups, ensuring your campaigns run consistently without conflicting with your existing store configuration.

**Sales channels supported:**

* Shopify Online Store
* Shopify POS
* Headless / Hydrogen stores
* Mobile apps: Onemobile, Superfans

**Storefront & theme compatibility:**

* Almost all Shopify themes
* Stores built with page builders: PageFly, GemPages, EComposer, Foxify,...

**Third-party integrations:**

* Cart drawer apps: iCart,...
* Translation apps: Transcy, Weglot, LangWILL, Langify,...
* Review apps: Judge.me, TrusWILL,...
* Subscription apps: Appstle, Recurpay,...
* Other Shopify third-party tools

## Pricing Models

BOGOS offers 2 plans for you to choose from:

* **Free plan:** Get 30 lifetime orders to explore BOGOS' key features and see how it works for your store before committing.
* **Paid plan:** Unlock unlimited orders and full advanced features with a 7-day free trial. Each plan comes with a monthly free order limit, and usage charges apply only when you exceed that limit, capped at a maximum amount based on your Shopify plan.

For detailed pricing plans, visit the \[[BOGOS Pricing page](https://bogos.io/pricing/)].

## Where to go for help

BOGOS provides multiple resources to help you quickly set up offers, troubleshoot issues, and maximize your campaign performance:

* **Top-notch customer support** via in-app and website live chat (24/6), email, and AI assistant to answer questions and resolve requests promptly.
* **App learning resources**, including [help documentation](https://bogos-guideline.gitbook.io/user-guide) and [tutorial videos](https://www.youtube.com/playlist?list=PLfZvxg1NZTJgUCTyS2YIUsZUyEI6N7TXf) with step-by-step guides for setting up each offer.
* **Promotion growth resources**, including expert-written [blogs](https://bogos.io/blogs/), [ebooks, templates](https://bogos.io/ebook/), and [videos](https://www.youtube.com/@bogos_app), to help you optimize your promotional strategies and drive better results.
